Top 5, no, 6 Real Reasons People Buy Dynamics CRM

It was suggested that we create a blog post listing the “Top Reasons to Purchase a Business Solution from Microsoft,” and, even more fun, the top reasons were provided to us – but we aren’t big fans, to be honest. These are all good marketing-speak, sure, but are the really real? Tell you what: you look at the list we were given, then look at our list, and tell us which one resonates more with you.

Here’s what we were given:

• It’s More Than Just ERP
• Helps You Work Better, Faster, and Smarter
• Looks Forward, Not Backward
• Gets You Up and Running Quickly
• Provides a Flexible Deployment Model
• Works the Way You Do
• Transforms the Way You Work and Connect
• Drives and Supports Your Business Growth
• Reduces Your Risk and Propels Your Business

Okay, maybe all those things are real, but are they as real as the list we’ve come up with?

1. Full integration to Microsoft Office, including – and especially – Outlook. No more getting customer-critical information locked in someone’s inbox. Cross-functional teams can become a reality when information is generally available from within a single CRM record.
2. Workflows that work the way your business works. No more modifying your business to match your software. Ugh. Who wants to do that, anyway?
3. Time formerly known as “business-idle time” – sitting in the car, in the restaurant, in the airport – can become mission-advancing time where notes, quotes, and more can be done from whatever device you have handy.
4. Those ordinary business maintenance things, like setting up a new product, new accounts, and creating quotes – things that are usually done in a variety of other systems – can be done in one system (Dynamics CRM) and then sent along to the other systems once completed.
5. It’s much more than customer relationship management; it can also work for you in Marketing, Customer Service, and ultimately can become the heartbeat of the business, and the only system you need to check to know the pulse – what is happening, in real time.
6. Bonus reason: the cost for Dynamics CRM is significantly lower than comparable solutions from other vendors, and it fully integrates with the entire Microsoft stack. I can’t think of a single reason – other than habit and maybe sunk costs – why any organization invested in Microsoft technologies would not be using Dynamics CRM.

So there you have it. Based on our experiences with a number of CRM implementations, these are the top five six reasons that the people, and the organizations for which they care, purchase Dynamics CRM.

Which list makes more sense to you?

JavaScript – A Smooth Cup of Capability

Over the years the internet has evolved from a collation of static content hand coded in HTML into a dynamic collection of applications serving up information about any subject at the click of a button. Keeping up with the speed of the web has always been a challenge for even the most technologically affluent organizations.

This is because the model for developing these rich experiences has changed. Complex server side frameworks where the norm for designing interfaces. While web frameworks like ASP.NET are great for many things they where not originally designed for rendering the UIs modern customers have come to expect. At least not on their own.

That’s where JavaScript comes in. JavaScript allows you to concentrate your server on sending the important information and leave the interface design all up to the client requesting that information. Additionally, JavaScript is gaining more industry support each day as companies like Google and Microsoft continually build more of the web with JavaScript.

The best part is that it works with any server technology from ASP.NET to PHP or Java. JavaScript is a useful tool for bringing your website up to modern standards of accessibility, usability, responsiveness, and design. However, it can do so much more than that – so much more that it can be confusing, as it ranges from ‘vanilla’ JavaScript to complex MVC frameworks like AngularJS.

If you need a place to start or just more information, please reach out. All of our developers use JavaScript on a daily basis and can help your organization embrace it for your next development process.